Robert Redford, Sundance, and the Story Behind the Name

The story of Sundance, Utah is inseparable from the life and vision of one man: Robert Redford. Known worldwide as a legendary actor, director, and environmentalist, Redford wasn’t just looking for a place to escape Hollywood—he was looking for a place to protect something deeper.

In the late 1960s, Redford discovered a stretch of land in Provo Canyon, nestled beneath the towering peak of Mount Timpanogos. It was rugged, quiet, and beautifully untamed. He purchased the land in 1969—originally over 5,000 acres—not to develop it into a resort in the traditional sense, but to create a place where nature, art, and community could coexist.

The name “Sundance” wasn’t chosen at random. Redford named the land after "The Sundance Kid," the character he famously portrayed alongside Paul Newman in the 1969 film Butch Cassidy and the Sundance Kid. It was both a personal nod to his breakout role and a symbol of rebellion and authenticity—values that would define the Sundance brand for decades to come.

Redford envisioned Sundance as a sanctuary for creativity and environmental stewardship. Over time, it evolved from a quiet artist retreat into a destination resort with a ski area, restaurants, cabins, and a world-renowned film festival.

Despite its growth, the heart of Redford’s mission remains. Every element—from the preserved wilderness trails to the art studios tucked into the woods—reflects his belief that art and nature feed the soul.

Today, Sundance isn’t just a place—it’s a legacy. And it all started with a cowboy, a canyon, and a dream.

For more information contact Sundance Utah Cabin Rentals - Sundance Lodging